african initiative 




CEO and Founder, Tiossan

Magatte Wade is passionate about creating high-end retail brands based on diverse African traditions. She was born in Senegal, educated in France and launched her entrepreneurial career in San Francisco. She is the founder and CEO of Tiossan, a high-end skin care products line based on indigenous Senegalese recipes and ingredients. At least ten percent of Tiossan profits are dedicated to the creation of innovative schools in Senegal to develop the next generation of Senegalese genius. Magatte writes for The Guardian, Huffington Post and Barron’s. She has spoken at Harvard, Yale, Columbia, Brown, MIT, Wharton and Babson. She was named a Young Global Leader by the Davos Global Economic Forum as well as one of the 20 Youngest Power Women in Africa by Forbes in 2011. She serves on the board of ASNAPP and the SEED Academy, a private school in Senegal.